Health Research & BioTech PR Director (for ARPA-H)
DARPA Legislative Affairs Analyst
Scientists are people too
Why your technical writing needs to be for a general audience I’m a scientist. In graduate school, I studied neuroscience and spent long hours in the lab – occasionally overnight – measuring blood and brain samples for my research. As a professor, I taught everything from basic psychology to anatomy and physiology. I’m also a […]
Protected: Healthit.gov Redesign Dashboard
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Legislative Affairs
Legislative Affairs Federal agencies have a duty – and a very real need – to communicate with policymakers. Our elected representatives hold immense sway over agency priorities and funding. Responding to inquiries and delivering formal reports aren’t enough. To maintain legislative and budgetary support for missions, programs, and initiatives, it takes proactive, coordinated outreach. EXPLORE […]
Get Your Readers to Take Action
One of the most powerful tools in a communications team’s arsenal is the call to action (CTA). When used effectively, CTAs are the backbone of a communications strategy, helping to educate your audience and drive them to engage with you in return. Not just for consumer marketing campaigns, CTAs are an invaluable – if often […]
Spire Communications Wins Two Viddy Awards for Original Videos
Full-Service Communications and Marketing Agency Recognized for Digital Prowess and Video Story Capture with Platinum and Gold Awards Alexandria, Va., December 14, 2023 – Spire Communications has been honored by the Association of Marketing and Communication Professionals with two Viddy Awards – a platinum award for an animated video created for Accenture Federal Services, and […]
Case Studies
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How Repurposing Extends Content Reach
One of the best parts of Thanksgiving is the day-after leftovers. Sure, it’s the same turkey you had the night before, but serving it cold on slices of bread offers a different appeal. You can do the same thing with your content. Repurposing or repackaging existing content in new formats, channels, or media is a […]
Convening Stakeholders for Impact on Nationwide Health Data Sharing
CASE STUDY Convening Stakeholders for Impact on Nationwide Health Data Sharing Overview When The Sequoia Project convenes its members, it’s more than a networking opportunity. Attendees come for practical knowledge and resources to help them make nationwide health information exchange a reality. This annual event draws hundreds of experts in interoperability policy, technology, and real-world […]